Lee Ling Yuan李凌缘
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Case File · Adoption · Telco项目档案 · 采用率 · 电信

The tool nobody was using那个没人用的工具

A mobile system for 5G site operations, stuck at 30% adoption. The fix wasn't more features — it was going to where the work actually happened.一个 5G 站点运维的手机系统,采用率卡在 30%。解法不是加功能——是去到工作真正发生的地方。

Scope
Adoption & redesign采用与重新设计
Domain领域
5G site operations5G 站点运维
Year年份
2024
Background背景

We'd built a mobile system for 5G site operations — approvals, safety checks, the works. It was, on paper, a good tool. And yet adoption had stalled below 30%. Field teams just weren't using it. The instinct in the room was to add more features. I didn't think the problem was features.我们给 5G 站点运维做了个手机系统——审批、安全检查,一整套。纸面上,它是个好工具。可采用率却卡在 30% 以下。一线团队就是不用它。当时屋里的直觉是再加功能。但我不认为问题出在功能上。

What I was actually aiming for我真正想达到的

Not "more adoption" as a number on a slide — but a tool the field would reach for because it fit how they actually worked. If they weren't using it, the tool was wrong, not the people.不是 PPT 上"采用率更高"那个数字——而是一个一线愿意主动去用的工具,因为它贴合他们真实的干活方式。如果他们不用,那是工具错了,不是人错了。

Before / After改造前 / 改造后
↔ drag the line to see what changed↔ 拖动中间的线,看改了什么
Before · by design-desk logic改造前 · 按办公室的逻辑
30%adoption,
stalled
采用率,
卡住
4–5 dto approve
a site
审批一个
站点
No signal on site · too many fields · approvals lost in email站点没信号 · 字段太多 · 审批淹没在邮件里
After · by field logic改造后 · 按现场的逻辑
100%adoption采用率
<24 hto approve
a site
审批一个
站点
Offline-friendly · fewer fields · mobile approvals · auto safety checks离线可用 · 字段精简 · 手机审批 · 自动安全校验
Same tool, rebuilt around three real constraints I only saw once I was on site.同一个工具,围着我到现场才看见的三个真实约束重做。
On site —到了现场——
Oh. There's no signal out here. The form has forty fields. And an approval sits in someone's inbox for days. Of course nobody's using it.哦。这里根本没信号。表单有四十个字段。一个审批在别人邮箱里躺好几天。当然没人用。

None of it was a missing feature — it was a reality gap. So we rebuilt around those three constraints: offline-friendly, far fewer fields, webhook-driven mobile approvals, and automated safety-credential checks before a permit could issue. I also gave management a cross-party SLA dashboard that ended the blame games between vendor, operator and TowerCo. Adoption went to 100%, approvals dropped from days to under a day.没有一个是缺功能——是现实的缺口。所以我们围着那三个约束重做:离线可用、字段大幅精简、webhook 驱动的手机审批、出许可前自动校验安全证件。我还给管理层做了个跨方 SLA 看板,结束了供应商、运营商和铁塔公司之间的甩锅。采用率涨到 100%,审批从好几天降到不足一天。

What it taught me它教会我的

A tool nobody uses is a failed project, no matter how good it looks in a demo. The answer usually isn't in the backlog — it's on site, in the gap between how a system was designed and how the work really happens. I don't trust an adoption number until I've stood where the work is done.一个没人用的工具就是失败的项目,不管 demo 里多好看。答案通常不在需求列表里——在现场,在"系统被设计的样子"和"活儿真实发生的样子"之间那道缝里。没站到干活的地方,我不相信任何一个采用率数字。

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